As a business owner, looking for ways to draw in and retain new customers, you sometimes have to think outside of the box. The great news is that being a brick-in-mortar establishment, you have the opportunity to attract customers with arcade games. You might wonder how this idea would work for your business. With the information that we’ll pass along, you might be surprised to find out how this new edition can attract customers while helping your bottom line. Let’s explore the possibilities.
What are the Top Arcade Game Benefits?
They Provide a Unique Customer Experience
Giving your customers a memorable experience ultimately translates into increased business. So by offering arcade games for added entertaining challenges or simple amusement, you make each customer’s interaction with your business unique and unforgettable. Hence, they’re more likely to return and even engage further with your product or service.
Arcade Games Can Broaden Your Customer Base
At this point, you might’ve realized that arcade games aren’t just for the arcade game businesses (ie: game rooms). In fact, having a game system set up in a highly visible spot can attract a whole other customer base. Consequently, you end up with visitors who, by lingering a bit longer, become more interested in your product and service. And that’s a win for everyone involved.
They Enhance Your Business’s Branding
Furthermore, you can utilize arcade games to display your logo or any other visible insignia that align with your brand. Better yet, you can select a game (or games) that reflect your service or product. These tactics increase brand awareness and recognition which ultimately attracts more customers.
Arcade Games Bring in More Revenue
Similar to your vending machines, arcade games offer another revenue stream. On average, you can bring in $1,100 to $2,000 in profits. While these figures depend on the type of game and cost of maintenance, the ROI and attraction of new customers might be worth the efforts in the long term.
Arcade Games Separates Businesses from their Competitors
By now, you’ve probably realized that not many of your competitors have considered attracting customers with arcade games. By adding games to your business, you can actually stand out among your competitors by providing something different for potential customers.
How Arcade Games Can Help Different Businesses
Restaurants
When passing the time while waiting for a meal to arrive, you can take the boredom out of your customers’ wait time. Online games and skill or fish games offer lively and challenging entertainment that’ll make your restaurant stand out from the rest.
Bars/Clubs
Bars and clubs already possess a festive atmosphere. So providing arcade games takes that vibe to a whole new level. Plus, fish games, online or skill games, and sweepstakes draw customers who love the social and entertainment aspect of a club or bar–but may not be into dancing or karaoke.
Family Entertainment Centers
Let’s not forget the family-friendly entertainment centers where you offer games that appeal to all ages and interests. In this context, you might consider the “retro” arcade games from past decades where the parents introduce a whole new generation to their favorites.
Convenience Stores
When it comes to convenience stores, business and profits can get unpredictable. This is why games of chance or multi-game units would make an excellent addition for attracting customers and increasing your revenue stream.
Conclusion
Adding arcade games to your business is more than just fun—it’s a strategic way to attract new customers, enhance their experience, and boost revenue. No matter your industry, arcade games can set you apart from competitors and create lasting impressions that keep customers coming back.
With Pro Games 30 years of expertise in supplying and managing arcade solutions, you can find the perfect games for your space, ensuring maximum engagement, seamless operation, and increased profits. A consultation with our experts can help enhance your brand and attract new customers.
FAQs
1. Would maintaining an arcade game be time-consuming?
If you work with a reputable, experienced provider, they can provide simple solutions for maintaining a user-friendly experience without any mishaps. Pro Games, for example, offers solutions and staff training that are tailored for each business that takes the worry out of gaming.
2. What if I don’t have enough space for arcade games?
If space is limited, opt for compact, tabletop, or multi-game arcade machines that fit small areas. Even a few well-chosen games can engage customers and boost your business.
3. Would I run into legal issues by offering sweepstakes or an arcade game of chance?
With the exception of Utah and Hawaii, you shouldn’t run into any legal issues. Plus, a highly knowledgeable and experienced arcade game provider can help you to navigate through your community’s regulations.
